P.O. Box 30602
Santa Barbara, CA 93130
E-mail: [email protected]

Newsletter Signup

Mar 05, 2017 at 11:22 PM

5 Key Elements Every Small Business Website Should Have

By John Richardson
5 Key Elements Every Small Business Website Should Have
Author: CHRIS PAUTSCH
FROM PR NEWSWIRE'S SMALL BUSINESS PR TOOLKIT

Your business may be small, but a business website is no longer optional -- even if you serve a local customer base, and have no intentions of selling your products or services online.

Here are five essentials every small business website should include:

1. A powerful home page

Incorporate these five important website elements into your site to build an online presence that brings customers directly to your business, no matter where they're located.

Your website’s home page is the first impression you give the online world about your business: It should clearly communicate your business’s brand image through appealing visuals and copy, along with:

  • What your business does
  • Who it serves
  • Why it exists
  • Why a customer should care

There are many creative ways to approach your home page, but it should include (at minimum): your logo, a brief description of your business and a navigation menu that directs users to other important pages on your site. Read more.....

Posted in eCommerce & Social Media.







SCORE Counseling Button


Check Out our Online Classes


Local Workshops

Loading Loading...

I was in need of information and specific instructions regarding the incorporation of my business. Walt took the time and met with me a number of times. Helping me through the entire process, he made the time to exactly explain the impact of these steps.
Edward Dent, Owner
Chelsea Design and Fabrication