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Santa Barbara, CA 93130
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Jan 11, 2015 at 03:17 PM

HOW TO GET AND USE GOOD ADVICE

By George Rusznak

By George Rusznak, Santa Barbara SCORE Team Member

Everybody needs and gets advice. Even the President of the US. And many people are ready and willing to give advice. The challenge is making sure that the advice is of value and benefit.

Advisers can be extremely valuable and helpful resources to a new or small business. Entrepreneurs seldom have the full range of skills, knowledge and experience required in starting or running a
business. Advisers can supplement deficiencies by bringing prior experience, subject matter expertise, and objectivity to the many challenges businesses face sometimes on the routine basis and sometimes on the routine basis and sometimes in special circumstances.

Unfortunately, people giving advice are often so driven by the desire to be helpful that they lose sight of the fact that they may not be qualified to do so. Even those who consider themselves professionals may not have the necessary qualifications. As a profession, advising is totally unregulated. Most professional service providers, such as doctors, lawyers, even barbers and cosmotologists (in California) are required to show evidence of relevant education and training and have to pass either a certification or a licensing examination. But for giving business advice anyone can claim to have the professional qualifications, without any proof. As a result, while there are many well qualified advisers, it is not always easy to tell them apart from the rest.

Further complicating matters is the counter-intuitive fact that getting valuable advice depends as much, maybe more, on the person receiving, as the one giving it. The recipients, however, typically do not know what is required of them in the process.

The mentors of SCORE have developed some guidelines to help educate their clients on how to get the most value out of advisers, including the free mentoring available to them from SCORE.

Workshops are available to review and discuss the guidelines with the objective of helping entrepreneurs get the most helpful, valuable and beneficial advice possible. 

Workshops are available to review and discuss the guidelines with the objective of helping entrepreneurs get the most helpful, valuable and beneficial advice possible. Workshops are offered periodically. Please sign up for our Newsletter in order to get notification of any upcoming workshop

Posted in Managing Your Small Business.







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I want to express sincere gratitude to my business mentors at SCORE. They were so generous with their time and expertise.
Jacqueline Wiley
Santa Barbara Audiology