P.O. Box 30602
Santa Barbara, CA 93130
E-mail: info@sbscore.org

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Shelley Goldman

Shelley Goldman

How I Can Help You

Entrepreneur for over 40 years developed, started and built 6 businesses
Senior level marketing and sales executive with over forty years of developing, operating an expanding profitable sales organizations particularly in the automotive sector.

My background in entrepreneurship, corporate and small business gives me the insight to work with all types of small businesses and understand their issues. My business experience range from selling and marketing intangibles and tangibles including travel, bus company, discount buying programs, largest provider of auto buying programs for AAA clubs , shoe importer, chemical company sales manager,. Small business mentor etc. I know how to bootstrap a new idea to build a business

My Areas of Expertise

  • Marketing & Sales Leadership
  • E-Commerce Product Strategies
  • Affinity Partnership Development
  • B2B & B2C Marketing & Sales
  • Strategic Planning
  • Organizational Development
  • Start-up Operations
  • Mergers/Acquisitions
  • Industry Experience
  • Sales and marketing Management
  • Strategic Planning
  • Scenario Planning
  • Small Business Startups
  • Small Business Lessons Learned


Bachelor of Business Administration from C.C.N.Y in New York City

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With a complex set of issues related to buying the business where I worked, and later considering moving the business, my meetings with SCORE Counselors proved to be important in my decision making.
Chris Bailey - Owner
Bailey's Handcrafted Fine Art Framing and Gold Leaf Services